Word on the StreetJune, 2012
The latest news and notes about Cambria and the world beyond
Last fall, Cambria acted as presenting sponsor for the “Hats On for Awareness” fundraising party and live auction at Andrew Richards Designs in Toronto, Canada, to benefit the Centre for Addiction and Mental Health (CAMH). The event, which was held in conjunction with the Toronto International Film Festival, brought in nearly $47,000 and included such notable guests as Cheryl Tiegs, Miss Universe Canada, and HGTV’s Ambrose Price. Enza Checchia, co-chair of the event and owner of the Toronto-based decorating studio Decorenza, says Cambria’s sponsorship was instrumental in making the event a success. And for Checchia, all that support for CAMH has a personal significance, as she lost her own father Giovanni to undiagnosed depression at a young age. “So many people when they’re suffering from mental illness or depression feel like they’re unseen or incognito,” Checchia says. “I never want anybody to go through that and to not know what’s going on.” So, to promote her cause and raise awareness of those feelings of being undercover or invisible to society, she decided upon the fundraiser’s special “Hats On” theme. For its part, Cambria helped by raising both the event’s visibility and its coffers, says Cambria Canada District Manager and event co-chair Sara Rooney. “We donated several quartz countertop slabs and a kitchen redesign to the live auction,” Rooney explains. “And with [Cambria celebrity spokesperson] Cheryl attending, we brought a lot of visibility and attention to the event.” Rooney adds, “As a company, we get involved in many goodwill projects and this was a great initiative that we hope to be doing again next year.
Club Cambria Pittsburgh In early April, an all-new, all-inclusive Club Cambria private suite opened at PNC Park, the home of Major League Baseball’s Pittsburgh Pirates. Located on the third-base side of the infield, the spacious, open-floor-plan club includes a full-service bar, nine flat-screen TVs, a private suite attendant, and stunning views of the ballpark as well as the Pittsburgh skyline beyond it. To showcase Cambria’s natural quartz, the club features a variety of the company’s products on its countertops, tabletops, banquettes, walls, and floor tiles. “Club Cambria provides an additional outstanding option for fans who want a luxury experience for entertaining clients, customers, and friends,” notes Pirates President Frank Coonelly. This new Club Cambria at PNC Park joins a roster of six other luxury Cambria suites scattered across major North American sports venues and follows the opening of a Club Cambria this past August at the John LaBatt Centre in London, Ontario, Canada.
Cambria Gets Haute At Fashion Week El Paseo 2010 in Palm Desert, California, Cambria debuted its latest dress composed primarily of the company’s natural quartz products. The design, created by Christopher Straub, a contestant from Project Runway’s Season 6, features hundreds of semi-circular quartz tiles in four different Cambria designs attached to a black canvas sheath.
University of Minnesota Contest Winner Cambria’s first Design Challenge was held at the University of Minnesota’s College of Design, with 35 students asked to plan a kitchen redesign using only Cambria quartz surfaces. The students’ plans were judged based on the most creative use of Cambria on multiple applications (countertop, backsplash, wall cladding, flooring, tiling, etc.). The winner was Alissa Wylie with second and third place awards going to Karen Garrido and Colin Nelson, respectively.
Bonfyre Grill The recently opened Bonfyre Grill in Madison, Wisconsin, features an installation of superbly crafted 6-cm chiseled edge Cambria (Burnbury) on its bar. Fabricated by Temple Construction and installed by Ideal Builders (both of Madison), the bar complements the contemporary decor of the restaurant, which features American cuisine, including hand-cut, wood-fired steaks and chops, fresh seafood, rotisserie chicken, and more.
Lifestyles Winners Cambria’s Design Challenge for students was mirrored by the company’s Lifestyles Contest for professionally installed kitchens using Cambria’s distinctive quartz countertops. The winner was Emilio and Anna-Marie Raimondo for their stunning kitchen in St. Catharines, Ontario, featuring Whitehall on the kitchen countertops and backsplash, Sussex on the kitchen island and fireplace, and Oakhampton in the powder room.